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Air Jordan IV "Pure Money" comeback!

"His Airness" together with his Jordan Brand announced a comeback of a yet another old school colorway. This time it's „Pure Money” a.k.a. „Pure $” which goes back to 2006. The release is not going to be an original colorway though, the one that MJ was wearing during his matches. Nevertheless, Pure $, along with a very similar model, ""Forest Green", were strongly desired by the brand's enthusiasts.

Brief history of Air Jordan IV "Pure Money"

The model itself, as you probably know, dates back to 1989 and made a breakthrough in the whole Air Jordan series. This was thanks to an outstanding silhouette and two special technical tweaks. One was, obviously, the famous breathable mesh on the sneakers' tongue and side panels as well as innovative stabilizers a. k. a. „lightweight tech straps". These two innovations made the shoes much more comfortable and allowed to cut down on weight a lot. At this time, and this time only, also an additional "Flight" logo appeared on the shoes, being a reference to legendarily distant MJ's jumps to the basket. At the same time, this was the beginning of a whole new Nike series - Air Flight.

IV's "Pure Money" colorways & details

After this brief historical intro, let's take a look at the newly announced sneakers - Air Jordan IV „Pure Money”. The colorway design is based on white. Chromium elements make here merely inconspicuous details as they are located near the first and the last lace holes and on the "Jumpman" logo on the heel. The quality of the materials used is really good - manufacturer employed grain as well as synthetic leather on the tongue and rear panel and the whole model rests atop a solid, white sole unit. There is a change when it comes to accessibility - this time you can get both women's Air Jordan IV Pure Money as well as men's Air Jordan IV Pure Money version!

Where to find 'em?

You can find "Pure Money" IVs in our Sneaker Studio or by clicking here


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