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Norse Projects - Scandinavian minimalism for every season


Norse Projects is a Danish clothing brand and multibrand boutique founded in Copenhagen in 2004. The Danes perfectly combine streetwear, a classic menswear style, with military and workwear style. Everything is supervised by a talented creative director, Tobia Sloth.

The history of the Norse Projects brand

From the very beginning, Norse Projects was created by Anton Juul and Mikkel Grønnebæk and the already mentioned Tobia Sloth. They started out as a retail store with streetwear, skateboards and works by local artists. The first men's collection was released in 2009. However, the women's collection appeared after a few years, in 2015.

The Danish brand is famous for its minimalism and classic designs. In Norse Projects’ collections we can find mostly traditional men's shirts, trousers, t-shirts, jackets and headwear. The brand attracts with high-quality fabrics such as cotton, jeans, linen or wool, and in the premium collection - textiles.

Norse Projects is renowned for its well planned cooperation with other brands. The prelude to the collaboration was a collection created with Vans in 2013, the effects of which could only be seen during Paris Fashion Week. Other brands invited to cooperate include: Dr Martens, adidas and New Balance. Thanks to the latest collaboration with GORE-TEX, the classic outerwear has gained the highest technical quality.

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