HUF was founded by Keith Hufnagel, who grew up in the streets of New York in the 1980s and went on to become a professional skater. The story of his life is full of interesting turns, but in the end he reached a place he wouldn’t trade for the world - he established his own brand. You could say that HUF started with a tiny store known as Tenderloin District. With time, it became increasingly popular and people soon understood that this was the place to go for quality products, whose durability could match premium brands.
When spontaneous limited drop becomes a brand
The brand dates back to 2002. This is when Keith started out with premium clothes, footwear, socks and skateboarding accessories. HUF designs have always been a clear reference to the classic American craft. The whole collection is evocative of the vintage aesthetics and most products come with timeless slogans or graphic designs.
When speaking of HUF, we can’t forget one of the most important details related to this brand, namely... its collaboration with Nike. That’s right! This is one of the few North American brands that were invited to collaborate with major global companies, including the abovementioned sportswear giant. It turns out that Nike suggested that HUF come up with its own colour portfolio, and when it happened the resulting 24 pairs of shoes almost immediately disappeared from the store.
HUF - hoodies for those who can change the world
If you appreciate independence and individual style, you will probably like HUF design. This apparel always reflects the current youthful streetwear trends, so every sneakerhead should be able to pick something to suit their taste. You might want to explore hoodies by HUF, which come in fun, attractive prints. If you like to stand out and go for bold, colourful graphics, check out the products by this brand in SneakerStudio!
HUF - a tee for every occasion
It is also a good idea to explore t-shirts by HUF. They are unique because of interesting colour combinations and original motifs. If you’re looking for a tee to brighten up your street style, this skater brand will definitely have something for you. But the portfolio also includes minimalist designs, which will be perfect for everyday casual outfits. A HUF t-shirt in a universal colour, complete with a single logo, will go with virtually anything!
Grab attention and go for HUF socks!
HUF portfolio does not end with a hoodie or a tee, though. In SneakerStudio we also have a variety of socks that will add a splash of colour to your everyday apparel. The best about them is that you can even wear them with a two-piece suit. This is an easy way to show a hint of your true self in the most formal situations.
HUF in SneakerStudio
Due to a bout of bad luck, Keith had to close down his stationary store in 2011 and moved his whole business online. Fortunately, these troubles did not affect the legend of this brand, which is still alive: HUF products are waiting for you here in SneakerStudio! You don’t have to be crazy about skateboarding - it’s enough if you’re a genuine sneakerhead! Choose to stand out or opt for the classics and enjoy the trendy look. HUF has what it takes!