adidas Ozweego is one of those models what blur the line between sport and lifestyle. The story behind this line goes back to the 1990s. Over the next decades we had the opportunity to observe how the model evolved. Nowadays it stands out against the products offered by competitors, also because of its original shape. Learn more about adidas Ozweego and see the variants available in our online store!
adidas Ozweego - the past and the present
adidas Ozweego first appeared in 1996. Back then they were perceived as an innovative model, spiced up with a number of new technologies developed by the brand. These solutions included adiPRENE pouches and the Torsion system. Initially, these shoes were light footwear designed for workout and running competitions. The original design was then subject to numerous reworks and updates. Its development included a number of milestones: 2 (1997/98), 3 (1998/99) and 4 (1999/2000). The last of these models became a paragon of a perfect fashionable sports shoe.
Its contemporary version is the result of the 2013 collaboration with Raf Simons. The designer added some fresh vibe to the Ozweego Shoes, this time exposing chunky outsoles, brightening up the colours and highlighting the details. It is a great example of how retro inspirations affect the contemporary adidas style. We are already curious how designers are going to interpret the existing models in, let’s say, 20 years. Brand representatives admit that the product archives are more than just an inventory of models from the past. It is a collective memory and a tribute to the culture that can become an endless source of ideas for the future generations.
What makes adidas Ozweego special
Looking at this model now, it’s hard to deny that it’s special. Some will love it, others will resent it. It is probably the futuristic shape that evokes such extreme emotions. The conical shape combined with exposed outsoles and unique colour scheme produces an effect that borders on tacky, and as such will go will bold retro outfits or complete a normcore look.
The major advantage of the adidas Ozweego collection is the wide choice. Among the available models everybody will find something to suit their taste. The variants in universal colour options - despite the characteristic shape - may complete your everyday outfits, while bold models will help you stand out at a party.
Plus, Ozweego have a distinct sport pedigree, which means they are incredibly comfortable. You can rest assured that these shoes will offer you perfect shock-absorption and stability. The adiPRENE technology will protect you from injuries and guarantee all-day-long comfort whatever you set out to do.
adidas Ozweego in SneakerStudio
If you’re into extravagant solutions, go for adidas Ozweego! In SneakerStudio you will find numerous models from this unique collection - you can wear them with sports outfits or complete your everyday look. The wide choice of footwear available in our online store means you can pick the model that suits you best!